New customer offers can be very profitable. Most bookmaker sites are falling over themselves to get your business, and they do this by offering incentives for you to join.
Typical offers include getting free bets when you join, or giving you a bonus when you deposit a certain amount of money into your account.
We can take advantage of these offers by placing a bet to qualify for the offer, whilst placing an opposite bet at a betting exchange. There is usually a minimum of odds that are acceptable to qualify (usually 1.50). You should try to find low odds at the bookie and betting exchange with a similar value to minimise any loss.
Now for where your profit is generated. Once the qualifying bet has been made and the free bet(s) have been received, these bets should be used on events where the odds are greater but still have close odds at the exchange. Odds over 5.0 will maximise your profit.
Bonus funds are given by some bookemakers – these are generally in the form of a bonus amount when you deposit a certain amount. So for deposition £100 you may get a bonus of 25% which is £25. However there is usually a ‘rollover requirement’. This represents the value of bets you have to make before you can withdraw the bonus amount. The best strategy for these types of bonus is to meet the rollover requirement by making bets with small qualifying losses until the requirement is met.